Branding for Beginners: How to Create, Grow, and Manage A Successful Company Brand
Your company’s brand is much more than a logo or typeface. It represents your organization’s core values and ideology. In this workshop, we will explore the question, “What makes a good brand?”. Participants will identify ways to increase brand awareness, use their brand to drive their business goals, and develop a strategic plan for achieving those goals.
Brian Tibbs is the Executive Director of The Lincoln Theatre, Inc., a charitable organization that oversees operations of the historic Lincoln Theatre in Marion, Virginia. In addition to his work at the theatre, Brian is a freelance consultant and designer, specializing in content marketing, strategic planning, and videography. He is native of Marion, Virginia and a graduate of Longwood University. He is an avid traveler, writer, and photographer and shares his experiences on various social media platforms as @followtibbs
Henderson School of Appalachian Arts 203 North Church Street Marion VA 24354